Children's clothing brand era "service-oriented product is king" in Chinese garment industry, brand quality from the fight, fight prices, fight design, but now, with the race for the product reaches a certain stage, the brand's soft power to show it in Winning the importance of the process, one very important soft power is service. We can say that today's brand has been the transition from stage to fight the fight of products and services, the service is a very important reason consumers will ultimately reach the consumer, it has also become an important part of the enterprise must be of concern. Children's clothing brand "product is king and service-oriented" era is coming enterprises in the industry adjustment period advantage, more resources, more thorough adjustment under the industry reshuffle. From the estimated three quarterly situation, the industry continued to show performance differentiation, this trend is expected in the first half next year will be even more significant, such as menswear industry pressure is still large. Taking into account the retail apparel industry macro data has been getting better and better, we think the industry has passed the worst of times, you can expect the industry to adjust to the enterprise experience and inspiration to help companies of the future will radiate more energy. Industry adjustment, thinking changed the pass, selling products alone brand strategy will be eliminated, the product is king, service-oriented era is coming. We have been emphasizing the arrival of a new consumer trend: the cost of consumption has become one of the main factors that determine whether or not, in addition to the importance of the quality of service is also gradually increase, this trend will continue in the future for a long time. This is because: first, the change in consumption upgrading of product structure. The new round of spending to upgrade the structure has changed, consumption upgrade mother, Education, etc., have put on the agenda; return to rational consumption trend Second, the economic slowdown is significant. Throughout the history of economic development in the US and Japan, under the situation of the economic slowdown are often born of consumer goods giants such as Japan's Uniqlo, GAP and other United States; and third, the Internet has removed most of the information asymmetry, the price war, the war has become a brand in the past future service to sell is the mainstream product business model. Textile and apparel industry from the fundamental point of view, external demand remain moderate recovery trend, domestic demand remained under pressure from the retail terminal perspective. According to Customs statistics, China's total textile and apparel exports of $ 221.9 billion. Domestic demand, according to statistics, the national focus of hundreds of large enterprises and 50 clothing retail sales grew 8.6% and 8.8%, a record high year. This is mainly due to last year's low base and the same month this year, seasonal promotions to drive sales. "Our children's clothing brand incubator should actively foster the professional market brand awareness, and full attention to the professional market, brand development, strengthen brand building service system, starting from the growing demand for brand elements to build our brand service system. At the same time actively seek government organizational support industries and social forces, focusing on cultivating a number of characteristics, the ability of brands brand operators, play herding brand development. Let's growing enterprise full of vitality, so that dynamic brand to the Chinese healthy growth of textile and garment ecology, ecological formed a good brand, and stronger for what we really play the entire textile and clothing industry, our professional market, more power and mobility aspects of our contribution. "Korean-style children's clothing brand tea subtree invited to join site : ww w teetree .com cn Address: Building Southern towns Dongxing Industrial Zone B, Panyu District, Guangzhou City, on the third floor http://www.teetree.com.cn/

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