Kids brand value: service is competitive for Chinese brand, which is the largest two-year test period, the test can not just move forward, but can survive. It should be said that this year all the Chinese brands have experienced varying degrees of torment, as more and more foreign brands squeezed into the domestic market, they are the real strong competitor. During this period, the Chinese brand itself is also experiencing market segmentation, in this process, companies can survive or can not fall more than the internal strength. According to the text the first time in global sourcing, many are opposed to the internal management system, because then we believe that China in terms of production capacity, the entire cost of production, or the supply of raw materials on, have a significant competitive advantage and price advantage, but in the end we still insist on using the global supply chain, because only the long-term competitiveness. Later, we launched a talent globalization, when a difference between local and international designers are not doubled twice, but ten times, twenty times. It was very difficult step, when the wages you will feel unfair, a foreign designers design team took a salary, but we still persevered. At this stage, we want to win, we must understand Chinese consumers. Service is competitive, I always think that consumer demand is not just the appearance of demand, it is psychological needs. So this time, we started in-depth upstream and downstream industry chain, to mobilize the largest energy service model for change. There are many international brands to our business to see that they are not particularly thoroughly understand how we dare to do so. In fact, boldly service, we implement lifelong washing and maintenance of all products, even off-site storage services. Although this will increase the cost, but all of a sudden I feel this service so that customers have a real sense of service experience, he will think this is the original costume. This breaks the traditional clothing of people understood that we had to wear clothing that is bought; now he will find that this experience services make him feel so convenient. He went to Beijing Beijing can wear something that you can put away the store here, do not go back and forth with the clothes, and even take care of the problem forever without thinking high-end products. This service model innovation has brought us some opportunities. This time there is no support on the lower reaches of our own is difficult to do. So the more in times of crisis, the more complex the test of a complete industrial chain. According to the corporate status quo, to provide resources to enhance the brand value of construction as the core, matching the effective resources to help enterprises in brand personality and creative culture, establish, manage and construction, and to help companies achieve the seamless domestic and foreign investment banks to form Overall control of the one-stop service, step by step, so that the target can be the perfect combination and implementation. Innovative services to enhance the brand value of the service is "sold with the product, together with the activities, interests and satisfaction," to build a service-oriented business has become a new trend of future development, the service is to increase value-added products, to achieve brand differentiation operators inevitable choice. Today, has achieved more than one hundred members of desire, with butler service, nearly the distance between the customer and the enterprise. ASAT has been insisting that the terminal stores become the center of the consumer experience, let this new experience as consumers of clothing with advisers access to all relevant knowledge from here, even trying to get them in here, a kind of "game sense." In Hua Xia, future services should focus on the customer experience, the service is in fact an experiential spread. This service is more focused on the customer experience, customer reputation as a route of transmission. Butler service as according to the text, the core content is not the amount of body customization, but with the perspective of the guests to think about the service mode. In the customer needs in every space, according to the customer's convenience to set service locations, according to customer preferences to set dress with, to do judgment based on the customer's schedule in the end is the maintenance or management on behalf of preservation; to understand the customer professional background groups, cultural backgrounds, their inner needs, aesthetic one to fulfill, and then go to precise service, this is the future development trend of the highest level of service experience, as well as services. Korean-style children's clothing brand tea subtree invited to join at: ww w teetree .com cn Address: Southern towns Dongxing Industrial Zone B, Panyu District, Guangzhou City Building, third floor http://www.teetree.com.cn/

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